🤪AI decline (!?), wider modern frontend adoption and TikTok and other shenanigans
From whispers of AI decline to the future of TikTok and strategic growth in 2025, we unravel the trends shaping tech, marketing, and development—your roadmap to staying ahead.
Whispers of AI decline are emerging primarily because people are already used to receiving new AI every month or so. But is it a thing? It depends on who you ask. We cover advancements in AI, from programming with large language models to AI's role in customer experience, content detection, and venture capital trends.
Then, we have practical insights for developers, marketers, and tech leaders, including caching strategies, React tips, SEO impacts of JavaScript, and cross-platform mobile development.
You can follow current marketing news, such as the TikTok ban, on our X account, but here, we discuss the future of content marketing, SEO, and social media, including trends like TikTok optimization, influencer conversations, and strategic growth opportunities for 2025.
Happy reading.
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⚙️Dev stuff
Rising Stars 2024 - A comprehensive ranking of the top JavaScript tools, libraries, and frameworks that gained popularity in 2024.
17 Tips from a Senior React Developer - Actionable advice for improving your skills and efficiency as a React developer.
🤘🛒Optimizing eCommerce Success - Unlock the potential of your online store with modern frameworks and eCommerce web development best practices for building a fast, user-friendly, and high-converting site.
6 CSS Snippets Every Front-End Developer Should Know In 2025.
JavaScript to Know for React - A guide to the essential JavaScript concepts that every React developer should master.
Cursor vs Windsurf vs GitHub Copilot - A comparison of popular AI-powered coding tools to help developers choose the best option.
Composable Caching in Next.js - An exploration of caching strategies and their impact on performance in Next.js.
Building React Components: Turning UI Designs Into React Components - A practical guide to translating UI designs into reusable React components. By
.🤔Why SEO Should Be Involved from Day 1 in Website Migrations - Explains how early SEO involvement ensures smoother and more successful site migrations.
Confessions of a Big Tech Recruiter - Insights from a recruiter on hiring practices and what tech companies look for in candidates. By
for Newsletter.CTO Year 7 - Reflections on lessons learned after seven years as a Chief Technology Officer.
Double-Keyed Caching - A deep dive into advanced caching techniques to improve performance in web applications.
🛸The Future of HTMX - A look at how HTMX is evolving and what its future might hold for web development.
Astro Year in Review 2024 - Highlights of Astro's growth, new features, and milestones from the past year.
React Router: The Definitive Guide - A comprehensive guide to mastering React Router and building dynamic React applications.
New Front-End Features for Designers in 2025 - A preview of upcoming front-end tools and features to enhance web design workflows.
😵💫WordPress Is in Trouble - Discusses the challenges WordPress faces in adapting to modern web development trends.
Cross-Platform Mobile Development - Examines the state of cross-platform development and how to choose the right tools.
The Best Books and Other Resources for Product Managers - A curated list of books and resources to help product managers succeed.
Poor Performance Score? Good Performance - Explains why some web applications with low-performance scores can still offer a good user experience.
The Role of JavaScript in E-commerce SEO - Analyzes how JavaScript impacts SEO for e-commerce websites and how to optimize it.
Understanding GraphQL Errors - A guide to identifying and troubleshooting errors in GraphQL applications.
What’s in your stack - The state of tech tools in 2025 by
.No-Code Overload - Personal experience where no-code emerged as the single best way to scale Superpath as a one-person business.
Why Server Functions Matter In A Server Component World.
🤖AI / ChatGPT stuff
✨🌟The 2025 state of AIDevelopment
Programming with LLMs - Explores how developers can effectively integrate large language models into programming workflows.
🔮AI Predictions for 2025 - Insightful predictions on the role of AI in society, tech, and business in 2025.
Bitter Vertical - A reflection on vertical scaling challenges in modern software engineering.
Let ChatGPT Write for You, Don’t Let ChatGPT Read for You - A discussion on leveraging ChatGPT for content creation while maintaining human oversight.
What Drives Brand Mentions in AI Answers - Analyzes factors influencing how brands are mentioned in AI-generated search results.
How I Made AI Think Like a Focus Group - A creative exploration of using AI as a virtual focus group for product insights.
AI Startups Grabbed a Third of Global VC Dollars in 2024 - Highlights how AI startups attracted significant venture capital investment last year.
🤖There’s 3 Types of AI Search: Do You Know Which You’re Optimizing For? - Explains the three distinct types of AI-powered search and how to optimize each.
How to Write Effective LLM Instructions - A guide to crafting clear and effective instructions for large language models.
How to Detect AI-Written Content and Plagiarism - Practical tips and tools for identifying AI-generated content and ensuring originality.
Evidence That Google Detects AI-Generated Content - Explores research suggesting Google's ability to identify AI-generated content in search results.
Deploying Sites Built With AI Tools - A guide to deploying websites built using AI tools on Netlify’s platform.
👨💻AI in Customer Experience - Examines how AI transforms business customer experience strategies.
OpenAI to Launch New Agent, Named Operator - What this means for the future of AI.
Human flourishing in the Age of AI - Challenges, strategies, & opportunities.
📊Marketing stuff
Google Ads Chief Outlines Plans for 2025 - Insights into Google's strategic focus for its advertising platform in 2025.
Backlinks Trends - Highlights the evolving role of backlinks in SEO strategies and what trends to watch for.
😎What Notion's $300M Sales Funnel Looks Like - An inside look at how Notion scaled its sales funnel to achieve massive growth. By
for on Substack.Google Search Rankings: LLM Mentions - Examines how large language models (LLMs) are influencing search rankings and results.
TikTok For You Page: How It Works - A breakdown of the TikTok algorithm and how to optimize content for the For You Page.
What Is a Content Marketer? - Defines the role of a content marketer and the skills needed to succeed in the field.
Content Marketing Trends for 2025 - A forward-looking analysis of the key trends shaping content marketing in the coming year.
Conversation Is the New Influencer - Explores how meaningful conversations on platforms like Reddit are redefining influencer marketing.
✋Negative SEO Attacks: How to Detect and Counter - A guide to identifying and defending against SEO sabotage tactics.
The Biggest Opportunity of 2025 - Discusses emerging opportunities in tech and business for the upcoming year.
Driving Efficient Growth in 2025 - Strategies for achieving sustainable growth while maintaining operational efficiency. By
.AIO Reddit for SEO - Analyzes how AI optimization tools leverage Reddit data to improve SEO performance.
📑The State of Digital Agencies in 2024 - A comprehensive overview of challenges and opportunities facing digital agencies.
Inside a 100-Person Marketing Org - Insights into how large marketing teams operate and drive results at scale.
Google Search + YouTube: Making Shopping Easier - Explores how Google and YouTube are simplifying the online shopping experience.
SEO Trends - Key SEO strategies and technologies to focus on for better rankings in the future.
Instagram Reach: How to Improve It - Tips for increasing your organic reach on Instagram.
✏️Write a One-Page Content Marketing Strategy - A simple framework for creating an effective one-page content marketing plan.
Founders Guide - Prioritize Revenue and Profit over Growth by
for .To stand out in the Shorts feed, make ads that blend in.
🛠TOOL you should check out: 🔥Fireflies.ai helps your team transcribe, summarize, search, and analyze voice conversations.
🎸LISTEN TO: Jacob Collier & Chris Martin - Fix You (Live from the O2 Arena).
Happy reading /bookmarking!
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