⚙️Practical insights on AI Evolutions, Dev Frameworks & Marketing Mastery
Are we close to gentle singularity? Agentic coding is already here. Marketers are all about re-inventing their work in the world of AI...and so are brands.
Over the past two weeks, our newsletter has charted AI’s rapid evolution—from Sam Altman’s big-picture “gentle singularity” musings and who’s poised to win the AI race, down to hands-on guides for prompt engineering, autonomous agents, and measuring generative success.
We’ve also navigated the latest in web development—optimizing GitHub workflows with “agentic” tools, mastering React Server Components and Astro’s new release, exploring Android 16’s APIs, and benchmarking headless CMS and GraphQL federation at scale.
Finally, we dove into marketing’s AI-driven reinvention, showing you how to future-proof SEO for LLM search, craft authentic content that stands out in a zero-click world, and seize tomorrow’s distribution channels—from empathy-led storytelling to social-first and influencer strategies—all with actionable insights you can put to work today.
Happy reading.
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⚙️Dev stuff
The present, past and future of GitHub – A deep-dive conversation with GitHub CEO Thomas Dohmke on its Rails origins, remote-first culture, junior hiring strategy, and the birth of Copilot. By
for .Agentic Coding Recommendations – Armin Ronacher’s practical playbook for designing fast, observable, and minimalist autonomous coding systems powered by LLM agents.
AI gents + humans = good abstractions – Explores how combining human insight with AI agents yields robust software abstractions.
📝✨Frontend Performance Checklist - a comprehensive, platform-agnostic guide that enumerates key front‑end best practices and optimizations for maximizing website speed and efficiency
How Imports Work in RSC – Unpacks the mechanisms behind module resolution and import semantics in React Server Components.
Astro 5.1.0 Released – Announces new performance improvements, Markdown enhancements, and integration updates in Astro 5.1.
Printing the Web: Making Webpages Look Good on Paper – A guide to CSS techniques and best practices for styling web content for print output.
Android 16 Is Here – Details new user features, API changes, and performance optimizations introduced in Android 16.
👀React and Next.js in 2025: Modern Best Practices – Surveys up-to-date patterns, performance trade-offs, and workflow tips for building React + Next.js apps.
15 Productivity Hacks Every Engineer Should Know – Lists actionable productivity techniques tailored specifically for software engineers. At
.Which Headless CMS: Sanity, Storyblok or DatoCMS? – Compares feature sets, APIs, and workflows across three leading headless content platforms.
React Community 2025: Community Concerns and Confusion – Examines current debates, pain points, and aspirational goals within the React ecosystem.
The State of Engineering Leadership – Reflects on trends, challenges, and best practices shaping today’s engineering managers.
Remote GitHub MCP Server is Now Available in Public Preview – Announces public preview of GitHub’s remote MCP server, enabling cloud-hosted agent orchestration.
🤔I Stopped Writing Code—My Productivity Exploded – Chronicles a pivot from coding to design and strategy tasks and its surprising impact on output.
Why Generative AI Coding Tools and Agents Do Not Work for Me – Miguel Grinberg explains the pitfalls he’s encountered with AI-driven coding assistants and agentic workflows.
How PlayStation Optimized Their Digital Store with GraphQL Federation – Details PlayStation’s use of Apollo Federation to boost storefront speed and sales.
The Top Trends Shaping APIs in 2025 – Identifies emerging patterns in API design, security, and monetization for the coming year.
Revisiting Legacy JavaScript – Reflects on maintaining and modernizing older JS codebases in today’s ecosystem.
💰Promotion Engine: Where Power Meets Play with Crystallize.
TanStack Future: React Frameworks – Explores the roadmap for TanStack’s suite of React libraries and their role in future frameworks.
Connect Any React Application to an MCP Server in Three Lines of Code – Demonstrates how to wire up Cloudflare’s MCP server to a React app with minimal code.
⏰How to Vibe Code as a Senior Engineer – Alex MacCaw shares mindset shifts and coding rituals that distinguish senior engineers.
From Prompt to Product: A Comparison of Full-Stack App Generators – Compares no-code/low-code stacks and AI-driven generators for end-to-end app creation.
PNG-3: Specification – Defines the official W3C extension for embedding metadata in PNG images.
Two Years of Using AI – Gergely Orosz Reflects on Lessons Learned and Evolving Practices After Two Years of Integrating AI into His Workflow.
🤖AI / ChatGPT stuff
Reflections – Sam Altman shares insights and lessons learned from founding and leading OpenAI over the past decade.
🔧11 ChatGPT Alternatives for 2025 – A roundup of the most compelling AI chat engines beyond ChatGPT, comparing features, pricing, and use cases.
The New Perplexity – An in-depth look at Perplexity’s revamped AI search interface and what sets it apart from peers. By
.EP167: Top 20 AI Concepts You Should Know – A concise explainer on two dozen foundational AI ideas every engineer ought to master. By
.Stop Overthinking AI Subscriptions – Pete Warden argues for simpler, usage-based AI plans rather than complex tiered subscriptions.
Agents – Lee Robinson outlines his approach to building autonomous developer assistants using modern web APIs.
🔍EP168: AI vs. Machine Learning vs. Deep Learning – Alex Chen distinguishes between AI, ML, and DL with clear examples and trade-offs.
Log-Lang Design for LLMs – Kiran Ganesan proposes a domain-specific language optimized for logging and introspection within LLM workflows.
ChatGPT Will Lose the AI Race – A contrarian take on why openness and developer-first tools may eclipse ChatGPT’s walled-garden approach. By
.AI Prompt Engineering in 2025 – Sander Schulhoff shares emerging best practices for crafting high-impact prompts in next-gen LLMs. By
(guest ) for .Multi-Agent Research System – Simon Willison walks through his prototype for coordinating multiple AI agents in complex research tasks.
The State of AI Engineering 2025 – A survey of tooling, practices, and team structures now driving AI projects at scale. By
.Generative AI’s Metrics Question – Benedict Evans examines how to measure success in the age of content-creating AIs.
🤖The Gentle Singularity – Sam Altman Reflects on How Slow-Rolling AGI Developments Can Still Lead to a Transformative Impact.
Skills AI Makes Valuable – A guide outlining human talents that will remain in high demand alongside advancing AI capabilities.
Search & Product Discovery with ChatGPT – OpenAI showcases use cases where ChatGPT enhances e-commerce search and product recommendations.
Anthropic Training Update – Simon Willison discusses Anthropic’s latest safety-focused model training methodologies.
Checking In on AI and the Big Five – Ben Thompson analyzes how Amazon, Apple, Meta, Google, and Microsoft are staking claims in the AI frontier.
An AI Glossary – A curated lexicon of emerging AI terms you need to know in 2025.
📊Marketing stuff
How we’re adapting SEO for LLMs and AI search – Explains how Vercel is updating traditional SEO practices to optimize for visibility in AI-powered search interfaces.
😱How Publishers Can Survive (and Thrive) in the Age of AI Search – Discusses strategies enabling publishers to track and enhance visibility across LLMs like ChatGPT, Gemini, Claude, and Perplexity.
How to Keep Your Writing Weird in the Age of AI – Offers tactics for preserving a unique authorial voice when using AI writing tools.
In a Zero‑Click World, Traffic Is a Terrible Goal – Argues that raw traffic metrics are outdated in an era of direct answers and zero-click results.
AI Platform Citation Patterns: How ChatGPT, Google AI Overviews, and Perplexity Source Information – Reveals how major AI answer engines differ in their citation behaviors across sources like Reddit, YouTube, Wikipedia, and LinkedIn.
The State of B2B Marketing – Analyzes current trends and best practices in B2B content strategy, SEO, and lead generation.
👀0-Click SEO: How to Win the Visibility Battle on Google – Examines methods to dominate Google’s featured snippets and knowledge panels to capture visibility without clicks.
Future‑Proofing SEO: How to Stay Ahead Amid AI Disruption & Search Diversification – A guide to adapting SEO strategies in anticipation of AI search and ecosystem fragmentation.
11 Free SEO Tools from Shopify – Lists no‑cost tools and apps for merchants to manage SEO, backlinks, and performance.
The AI‑Marketing Mind – Explores cognitive shifts required to integrate AI into marketing workflows effectively.
When Growth Plateaus: How and When – Reflects on recognizing growth plateaus in startups and strategies to overcome them. By
.9 Effective Ways to Avoid Marketing Mistakes in Tech Startups – Offers nine lessons to prevent common pitfalls in early-stage tech marketing.
Content Marketing Formats & Funnels – Breaks down content types and their roles in buyer journey funnels.
🤔Old‑Hat SEO? – A provocative piece questioning whether traditional SEO tactics are doomed in modern SEO. By
.Instagram Influencer Marketing: The Ultimate Guide – Covers influencer collaboration strategies, tools, and metrics on Instagram.
How to Write Good Content Using AI – Guides writers through using AI tools to generate quality, coherent content.
The Power of Empathy in Marketing – Stresses empathy-driven messaging as a critical differentiator in search and content marketing.
I Convinced HP’s Board to Buy Palm – Phil McKinney recounts his internal advocacy for HP’s acquisition of Palm in the early 2000s. By
.Less Ideation, More Repetition – Argues that creators benefit more from disciplined repetition than constant novelty. By
for .👊The Next Great Distribution Shift – Brian Balfour predicts upcoming shifts in product and content distribution dynamics. By
.Early Testing of Google’s AI Mode – Shares initial findings from experiments with Google’s new AI search interface.
SEO ROI – Explains metrics and frameworks to calculate return on investment from SEO activities.
Social Media Post Ideas – Curates 50+ engaging social media prompts tailored for small businesses.
🛠TOOL you should check out: Compose with AI - AI-powered development workspaces with reusable components, architectural clarity and zero overhead.
🎸LISTEN TO: Pearl Jam - New Orleans - Jazz Fest - 2025/05/03.
Happy reading /bookmarking!
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